Global traffic ranks of 100,000 are subject to large fluctuations and should be considered rough estimates.
If a site has Certified Metrics instead of estimated, that means its owner has installed code allowing us to directly measure their traffic.
The "Sites Linking In" count shows the number of sites that Alexa found that link to this site.
For more information please see this explanation of how Alexa determines the number of sites linking in.
The change number shows the difference versus the previous 3 month period.
Top Keywords from Search Engines The table shows the top keywords that sent traffic to this site from major search engines over the past 6 months. Upstream Sites Upstream sites are sites that people visited just before they visited this site.
Alexa takes the median of all the page load times we observe for a site and then compares that to the same figure for all other sites.
The complete list of sites linking to this site is available to Alexa Pro subscribers.
Other Sites Owned These are other sites with the same registered owner as this site.
For these sites, we show estimated metrics based on traffic patterns across the web as a whole.
We identify these patterns by looking at the activity of millions of web users throughout the world, and using data normalization to correct for any biases.
The website owner has installed an Alexa Certify Code on the pages of their site and chosen to show the metrics publicly.